"Analog Motion are a Hackney, London based electric bike company. Since receiving huge support on their first kickstarter campaign, their bikes have only gotten more attention and become way more popular and as a result have converted existing bike owners and new city bike riders into the way of electric bikes.

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These films and photos were created for Analog Motion's social channels and website to show off the range of bikes on offer and highlight their simple design and unique features. The goal was to introduce people to the lifestyle and fun personality of the brand, while showing off these amazing bikes."

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Role: Director | DP | Editor | Photographer