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THE SOUL OF MADRID | MADRÍ

THE SOUL OF MADRID

"Madrí Excepcional’s 2025 summer campaign brought Madrid’s vibrant, open, and urban culture to the UK, fronted by Spanish DJ duo Mestiza. The campaign launched with a dynamic new TV ad and bold activations, capturing the brand’s fusion of music and city energy.

 

Alongside the TV ad, we created social-first content for Madrí’s UK and Republic of Ireland channels, ensuring a seamless cross-platform presence. Photography captured during the shoot was used for OOH fly posters, as well as featuring prominently at Madrí’s All Points East festival bar and exhibition stand, extending the campaign’s impact beyond the screen."

Role: Content Creator | Photographer

Credits:

Client: Madrí Excepcional

Agency: Ogilvy UK

ECD: Jules Chalkley, Colin Byrne
Creative Directors: Loriley Sessions & Charlotte Prince
Senior Producer: Kim Parrett
Producer: George Ward
Stills Producer Lead: Ross Walker
ECD of Design: Dave Towers
Strat Team: Margherita Tuvo & Ollie Gilmore

Production Company: Pulse Films

Content Creator | Photographer: Chris Marley

Madrid Cam Assist: Hector Cobreros

All Points East Second Cam: Alex Hicks

Talent Agency: Attachment

Management: Done Deal Entertainment
Designer: Álvaro Calafat
Stylist Assistant: Saint Paradis
Hair & Make Up: Daviz Pelaez & Ismael Espejo

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